Selling a Home in Bay Harbor, Brick: What a Zillow Showcase Listing Shows a Buyer

A Zillow Showcase listing gives a Bay Harbor home room to show what a short listing can't: how a 1970s Cape Cod is laid out floor by floor, how each room looks today, and where the house sits near the water. I'm Dennis Mark Interdonato with The Dennis Mark Group at Keller Williams Realty Ocean Living, and I'm a Zillow Premier Agent. My listings can go on Zillow Showcase. This article walks through Bay Harbor, a neighborhood in south Brick, and which Showcase features fit the homes there.

Where is Bay Harbor, and what are the homes like?

Bay Harbor Estates sits in south Brick, east of Hooper Avenue and south of Drum Point Road. You reach it by Bay Harbor Boulevard, Queen Ann Road and Alda Way. The township groups it with Cherry Quay in its Cherry Quay-Bay Harbor planning area, and it backs onto the South Branch of Kettle Creek.

The township puts the average year built in Bay Harbor Estates at 1973. A local guide notes Cape Cod-style homes, with some colonials and traditional homes mixed in. MLS-based records show homes built from 1950 to 2016, with 3 to 6 bedrooms. That's a wide spread for one neighborhood, and it matters for marketing. Two houses on the same street can have very different floor plans.

The water is part of the place's history. According to the township's neighborhood plan, the first man-made lagoon in the planning area was built at the eastern end of Bay Harbor. By 1953, Bay Harbor and Cherry Quay were among the most prominent features of that part of Brick.

Which Showcase feature fits a Bay Harbor Cape Cod best?

The floor plan does the most work here. Zillow's agent page says Showcase listings include an interactive floor plan and a virtual tour. On my Showcase listing at 647 Colts Neck Rd in Freehold Township, the floor plan showed Floor 1, Floor 2 and the basement, each one on its own, when I checked it on October 29, 2026.

That's the right tool for a Cape Cod. A Cape Cod often keeps its main living space on the first floor and tucks bedrooms under the roofline upstairs. Over 50 years, plenty of these homes get a dormer, a finished second floor or an addition off the back. A buyer reading "4 bedrooms" can't tell where those bedrooms are. A floor plan answers that before the showing, so the buyers who come through the door already know the layout works for them.

The virtual tour does the same job in three dimensions. On 647 Colts Neck Rd, the 3D tour was captured with Zillow's 3D Home app, and a buyer could move through the house room by room.

How do Showcase photos handle a home that's been updated?

Zillow's September 30, 2025 release lists room-by-room photo organization as a Showcase feature. Instead of one long scroll, the photos sit under each room. 647 Colts Neck Rd had 52 photos when I checked it on October 29, 2026.

For a Bay Harbor home built around 1973, that grouping helps a seller show the work they've done. If the kitchen was redone, the kitchen photos sit together. If the bathrooms are original, a buyer sees that too, and nobody's surprised at the showing. Clear photos of each room set expectations both ways.

Zillow's agent page says agents can use their own photographers or order from a marketplace of local Showcase-approved photographers. Either way, the photos have to be good enough to carry a premium listing. I'd rather reshoot a room than post a dark one.

What about the water and the beach nearby?

Bay Harbor Beach on Bay Harbor Boulevard has a playground, fishing and crabbing, according to the township's parks listing. Local guides describe Bay Harbor as a waterfront community near the Toms River line.

Zillow lists SkyTour aerial views as a Showcase feature where Zillow has them, so I can't promise one on any single home. What I can do is make sure the listing's own photos show where the house sits: the street, the lagoon if the home is on one, and the walk to the beach. A buyer shopping in a waterfront neighborhood wants to see that before anything else.

A seller near the water should have one more thing ready, because buyers ask about flood zones. Look up the address on FEMA's Flood Map Service Center, and pull together any elevation certificate you have. Having it in hand when a buyer asks keeps the conversation moving.

What do Zillow's Showcase numbers compare?

Zillow reports 79% more page views, 76% more saves and 91% more shares for Showcase listings than for similar nearby listings without Showcase, from its data for the 12 months before April 20, 2025. Zillow published those numbers on September 30, 2025.

The footnote on Zillow's agent page spells out "similar." The comparison listings were nearby, on the market at the same time, and had a similar list price, square footage and bedroom count. It's a like-for-like comparison, but it's still an average across many homes. It isn't a promise for a Bay Harbor Cape Cod or any other single listing, and no listing tool can promise a price or a sale date.

Zillow also keeps Showcase to no more than 10% of a market's listings, so not every listing gets it. On October 29, 2026, 647 Colts Neck Rd was the one listing on my Zillow profile with the Showcase tag.

What have homes in Bay Harbor sold for?

Recent closed sales in Bay Harbor listed on neighborhoods.com ranged from $440,000 to $855,000, with a median of $605,000, as read in October 2026. Those are neighborhoods.com's MLS-based figures, not mine, and the site doesn't say what time period they cover. That range is wide because the homes are wide-ranging: a 1950s Cape Cod and a 2016 build don't price the same way.

For a number on your own house, start with what your home is worth. To see a Showcase listing up close, my Zillow Showcase page has screenshots of 647 Colts Neck Rd on a laptop and a phone. My Bay Harbor neighborhood page has the streets, the beach and the sources behind every fact here. And if you want the full rundown on Showcase itself, read Zillow Showcase, explained.